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Our Mission

We’re on a mission to connect a fragmented health system into a single, unified platform.

Pixel Care breaks down the barriers between patients, providers, and pharmacies to create a unified source of truth where information flows freely, where questions are answered, and treatment is tracked every step of the way.

Complex care regimens are stressful. Pixel Care empowers patients to a new frontier of fully connected care where control is in their hands.

The values that drive us to achieve more:

Empathetic

Our roots are in traditional pharmacy care, where personal interactions and relationships matter, and we bring warmth and sincerity to all relationships, both internal and external.

Disruptors

We will never settle. We believe in pushing the limits of what’s possible to serve our patients better.

Confidence

With 100+ years of combined experience, our professionals are confident in making your experience and journey easier.

Positivity

Our professionals are here to share their experience and help create an empowered, safe and successful patient care journey.

Driven

We’re allies for our patients, providers, and pharmacy partners. Our supportive nature fosters honest, warm, and meaningful relationships.

Transparency

We are committed to openness, trust and clarity in all aspects of patient care and business.

Leadership Team

Adam Hait
Adam Hait
Founder
Tracey Ambrose Fogg
CFO Finance & Adminstration
Adam Hait

Adam Hait

Founder

Adam Hait is a third generation pharmacist who graduated from the University of Connecticut in 1993.  In 1995 Adam created one of the very first “specialty” pharmacies in the country concentrating on the needs of fertility patients.  By 2005, Schraft’s, a Specialty Pharmacy had become the nations leader in fertility pharmacy support and was acquired by Walgreen’s Health Services.

After carefully researching the evolution or de-evolution of pharmacy Adam decided to return to the industry launching Schraft’s 2.0 in 2016.  In a very short amount of time Schraft’s has achieved four accreditations (NABP, URAC, ACHC, PCAB),  is licensed in all 50 states and has assisted Progyny, Carrot Fertility and Kindbody in their efforts to launch and manage a pharmacy benefit based on patient support.  Adam recently joined the board of directors for Baby Quest, a not for profit organization that provides grants for procedures such as IVF and gestational surrogacy.  Adam is also a member of the ASRM, NCPA, APhA and has spoken extensively on the value of embedding a pharmacist in your practice.

Tracey Ambrose Fogg

CFO Finance & Adminstration

Tracey is an accomplished executive with over 20 years of experience in financial, payroll and human resource operations.  She joined Adam and Victoria in 2018, to manage the financial and administrative operations of the company.  Tracey has developed processes and procedures, to help streamline the financial operations along with IT, human resources, and training aspects.

Tracey earned her bachelor’s degree from Rutgers University School of Business in 1998.  She completed her MBA in Global Management in 2005 from the University of Phoenix.  And she recently completed the CFO Executive Program from Columbia University.

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Join the Pixel Care Team

If you want to make a positive impact on patient care, we’d love to talk.

Partnership Opportunities

It’s not just about improving efficiency and reducing costs, it’s about creating a healthier and happier experience for your patients. Developed by fertility experts and backed by state-of-the-art technology, we believe Pixel is the future of connected care. We want you to be part of it.